
Javelin Australia is a public relations and communications consultancy
specialising in CSR, consumer PR, sponsorship strategy and event management
to many of Australia's leading blue chip organisations and leading brands
Javelin danced their way into work on September 2 to kick start NAB's Play the Silent Card campaign.
Play the Silent Card was launched in style with a Silent Disco at Southern Cross Station in Melbourne.
Dancers from Jason Coleman's Ministry of Dance hit the dance floor with their headphones to groove to the house mix of one of Melbourne's brightest up and coming DJ duos, Feenixpawl.
Play the Silent Card Ambassador and Basketball legend, Andrew Gaze, was also on hand with his dancing shoes to dance his way through the morning.
The sight of the enthusiastic, vibrant and lively dancers grooving 'in silence' before most people had started their working day certainly turned a few heads at the busy station - it was even enough to get some commuters to by-pass their way to work and hit the d-floor!
The event was captured by print and television media that resulted in a cracking picture in Melbourne's mX and a colour story on 10 News.
